It has already been two weeks since I started the membership, and I wanted to give you an update on how it's going so far and what I've learned along the way.
As you know, I chose a very unconventional paid ads strategy to scale my membership and didn't want to focus too much time/effort on organic traffic. I've already elaborated on why I went this way, what my goals were, and what my exact strategy was going to be.
If you missed it, you can read it here:
Business Breakdown: July 2025
A summary of my KPIs, revenue, and profit for the last month, and insights on what I’m planning for the next month.
Stefan Zangerle
My first two weeks
I tested a strategy most people (especially marketers) would call crazy. I wasn’t sure if it would work or just burn cash. Now I finally have numbers to look at, and they tell a story I didn’t expect.
Inside: Exact customer acquisition cost, full funnel data, and a side-by-side Meta vs Reddit ads strategy you won’t find anywhere else. Premium only.
1.972 words | ~ 8 min read
1.972 words | ~ 8 min read
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